Xpresso Communications Chosen by Avonic to Provide Full Range of Marketing Support

Xpresso Communications Chosen by Avonic to Provide Full Range of Marketing Support   Services will include digital marketing, content creation and media relations     Leiden, The Netherlands _ 3rd December 2018   Xpresso Communications today announced that it has been retained by professional audiovisual manufacturer Avonic to provide a full range of digital marketing,…

ROI-LUMO-ONHertz

The radio of the future: what’s our margin?

The radio of the future: what’s our margin? Guest Post: On-Hertz In this series, we’ve investigated how increased mobility and better workflow will empower radio teams to produce better content and therefore increase audience engagement. As radio broadcasters though, these changes boil down to the value they create for the organisation. Simply put, there are…

Alteros-Antigone-Sound-Check

The perfect balance of sound

The art of making sound disappear     A night at the theatre has always been an experience full of importance and grandeur. Be it La Scala in Milan, a Broadway show or the Sydney Opera House, these bold, imposing venues, the elegance of evening gowns and dinner jackets, the sparkle of the chandeliers –…

On-Hertz: Mobility at the heart of radio

Mobility at the heart of radio: how natural? Guest post by On-Hertz   In my previous article, I said that radio has all the characteristics of next-gen media – starting with it being the media of proximity by excellence. From BBC Home Service during WWII to Radio Caroline broadcasting rock music in the early 60s,…