How to develop brand loyalty through content
Content and Connection If you’ve ever seen the popular US version of ‘The Office’, you may well be familiar with the character of Robert California - an applicant for manager position so charismatic that he convinced the CEO to hand the
Are broadcast engineers and IT engineers living together in harmony?
Are broadcast engineers and IT engineers living together in harmony? Blog You’re likely aware (or perhaps you aren’t, in which case time to put your school hat back on) that at the heart of ‘the internet’ lies two central transport protocols: UDP/RTP
Bridge Technologies Integrate SCTE 104 and SCTE 35 Marker Monitoring
Bridge Technologies Integrate SCTE 104 and SCTE 35 Marker Monitoring Upgrade responds to growing customer demand Press Release OSLO, Norway — 8 August, 2022 In preparation of their participation in this September’s IBC (Booth 1.A71), Bridge Technologies today announces the addition of SCTE
Xpresso Communications Awarded Most Innovative Marketing Communications Agency
for its valuable contribution to the Benelux Region in 2022 Press Release Leiden, The Netherlands _ 8 August, 2022 Xpresso Communications – an international Marketing Communications agency operating out of Leiden (The Netherlands) – today celebrates receiving its latest industry accolade, in the
How do you perceive collaboration?
Connect to become Connected How do you perceive collaboration? For us, collaboration is a mindset – one that recognizes that the process needs to be geared towards mutual benefit and enhancement, adding value at every stage and aiming for the creation
Content to increase eyeballs
Content Strategies to increase eyeballs We won't say "content is king" but we would rather explain how content strategies are fundamental in building visibility while keeping engaged with your audience. Is your company relying on experienced content creators? https://www.youtube.com/shorts/wfCyI75QiVY
Going beyond collaboration: A new way forward for architects
How architects can harness the power of a unique project delivery eco-system. Going beyond collaboration: A new way forward for architects. Why projects fail, and the risk this presents architects No architect is an island. We all know that the process of
Proactivity versus reactivity and the biases that guide our decision making
Proactivity versus reactivity and the biases that guide our decision making How do you face failure when you’ve never failed before? Humans have a range of interesting and quite peculiar cognitive biases. Whilst economic theory and business practices are often based on
Xpresso Communications Celebrates 10 Years in Marketing Communications for Innovators
Celebrating our Tenth Birthday in Marketing Communications for Innovators We look back at what’s changed within the broadcast industry. And what hasn’t changed about the way Xpresso does business. When mindsets evolve, so does technology That technology in the broadcast industry has evolved
In person or on screen, 2022’s Bridge Event was as grand as ever
In person or on screen, 2022’s Bridge Event was as grand as ever! It’s that time of the year again… We know, we lead with that line a lot, but that’s because there are simply so many brilliant highlights in our year