The 73rd Article About 2020 Vision in Marketing Communications The 73rd article you’ll have read this January linking the year 2020 with 20/20 vision…But this one’s different, we promise. Read on to find out what 20/20 really means, in relation to both your eyes and your marketing strategy. Blog Xpresso Communications It’s 2020. Which…
How to Avoid the ‘ivory tower’ Syndrome in Business RCH CEO Stefano de Pra explores how technological changes are influencing the EPOS market Blog How to change in changing times In the first of a two part interview with RCH CEO Stefano de Pra we explore how fiscal and technological changes across Europe are changing…
Technical knowledge or Technological Mindset? The Beating Pulse of Technology in Communications Blog by Jess McMurray and Fiorenza Mella What matters more in technological fields: technical knowledge or a technological mindset? At Xpresso Communications, we position ourselves as integrated PR and Marketing communications experts who work ‘in the field of technology’. But what does…
Bridge Technologies round-up IBC 2019 “A great recognition of what we are doing” Blog Even if you’re a pretty confident person, and you’re fairly sure that what you’re doing is right – to get confirmation from others is always good. At Bridge Technologies, we’re confident – we should be after the successes of the…
Interview Photonia – Xpresso Communications IBC 2019 How does Photonia combine the needs of DoPs and the passion for creative processes with engineering? Watch this interview with Xpresso and Photonia from IBC 2019 and find out more. “The new 2020 release of our Fresnel lights is as bright and silent as the best…
IBC 2019: Not even remotely a question The key technology themes Xpresso Communications discovered at the IBC Show Blog So we’re all back from IBC and settling back into more normal patterns of work. Yawn. But we generally tend to find that there’s a small spring in our step that comes in the post-IBC period…
NOA at IASA JTS 2019 – Joint Conference 2019 Manuel Corn, VP Global Sales & Marketing at NOA, will talk about “Systematic in-house digitization of legacy media archives” From September 30th to October 5th 2019, the Netherlands Institute for Sound and Vision in Hilversum will be hosting not one, but two of the most important conferences…
Making the difficult easy Case Study This case study describes how Bridge Technologies and Danmon worked together to help Norway’s NRK transition to the use of CDNs even more successful. If you’re trying to understand, analyse and act on complex data – and especially if you’re trying to do it against a deadline –…
The simplest solution to a problem is the right one How magnets have enhanced the RCH POS solutions Blog Undoubtedly you’ve heard of the principle of Occam’s Razor. Simply put, it suggests that the simplest solution to a problem is the right one. Occam’s Razor aims to pare down overblown, complex thinking that often makes…
