Astera to Welcome New Group CEO
Carl-Johan Sköld will join the German lighting firm Press Release Munich, Germany — 2nd October, 2023 Astera - a leading developer of innovative lighting solutions for film and events – today announces that Carl-Johan Sköld will be joining the Astera team
Why long-form content plays a key role in evergreen B2B Marketing Communications
Why long-form content plays a key role in evergreen B2B Marketing Communications Written word vs video? All hail the King Perhaps one of the greatest truisms banded around in the field of marketing and communications is the idea that ‘content is King’. But