Xpresso Communications Chosen by Avonic to Provide Full Range of Marketing Support Services will include digital marketing, content creation and media relations Leiden, The Netherlands _ 3rd December 2018 Xpresso Communications today announced that it has been retained by professional audiovisual manufacturer Avonic to provide a full range of digital marketing,…
Causes of entropy drain in PR and Marketing By Jess McMurray and Fiorenza Mella The concept of entropy on a thermodynamic level is complex – and indeed frequently contested in relation to how it is best conceived of and conceptualised. At its most simplistic level (because let’s face it, this is a blog rather…
Evolve Or Die: Why Digital Transformation Is More Important Than Ever SHARE: Mike Bainbridge — Jun 5 Over the last few years, digital transformation has been one of the hottest topics at just about every business conference and event. It’s a subject which keeps the CEO awake at night yet is not always clearly…
“If you can see it in your mind, you will hold it in your hand.” – Bob Proctor Some of you would know that Xpresso Communications started out in a surprisingly informal way, in a café in London. At 3.00 a.m. in the morning, a friend listened to my plan to humanise Public Relations, envisioning…
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