Technical writing, content marketing, content for social media and digital strategies.
VSNCrea and the rule of three Blog Three industries, three geographies, three happy customers: in this month’s blog we explore the benefits that VSNCrea can bring. Who can benefit from VSNCrea – with its VSNExplorer MAM integration, HTML5 access and new SaaS (Software as a Service) subscription model? The simple answer is: just about everybody.…
WebClip2Go Add Auto Power Feature to improve the security and energy efficiency of its all-in-one studio Press Release Veenendaal, The Netherlands _ 8 June 2021 In another of a progressive series of additional options and upgrades to the WebClip2Go system driven by customer consultation and…
The Centrality of Metadata in the Management of Media Assets When seeing becomes understanding Blog The ability to generate thoughts and build relationships within the stream of consciousness characterizes the human mind. We think in concepts. By filing each memory not just as a picture, but as a series of associated values, ideas and…
Do B2B Technology Companies Need Brand Love? Should they want it, and how can they get it? Within marketing, the holy grail of practice has always been the ability to secure ‘love’ for a brand. Of course, the idea of love is defined differently, but the essential premise is a kind of enduring loyalty that…
Xpresso Communications Awarded Best International Content Creation Specialists Content strategies avoiding entropy in communications Leiden, The Netherlands _ 16 October 2020 Xpresso Communications – an international marketing communications and PR company headquartered in Leiden, The Netherlands – is proud to announce that it has been awarded the title of ‘Best International Content…
How the Bridge Awards 2020 Celebrated Technology Success Was this all just a weird champagne dream that involved a Steinway, a crazy Norwegian in a pink suit, and two Australians dressed as Koalas and drinking Fosters? Blog Thinking about what’s important The OED adds new words to the dictionary every year (which causes much consternation…
IBC 2019: Not even remotely a question The key technology themes Xpresso Communications discovered at the IBC Show Blog So we’re all back from IBC and settling back into more normal patterns of work. Yawn. But we generally tend to find that there’s a small spring in our step that comes in the post-IBC period…
Video Progetti Announces Additional UHD HDR IP Outside Broadcast Truck Project with NVP Helps NVP respond to rapid growth in demand Press Release Roma, Italy _ 28 August 2019 Italian broadcast distributor and systems integrator Video Progetti today announced that it’s working on a third project with leading outside broadcast facilities…
AI AI AI, what’s going on here then – can computers really be creative? Xpresso is back from IBC and after a period of post-show recovery (much needed) we’re fired up about the fantastic technologies that were presented over the course of the five days. In between a hectic schedule meeting with clients –…
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