Communication is What Matters
Don't be silent! Keep Communicating. A short message to our community in these unprecedented times. Please avoid being silent and keep on interacting and reaching out to your community and new audiences. We are all responsible for keeping business alive and
Communications Activities are the Fingers you Need to Keep Things Working
Communications Activities are the Fingers you Need to Keep Things Working This article is definitely not using ‘coronavirus’ as clickbait for your attention… In this month’s Xpresso blog, we discuss the communications aspects that are associated with the COVID-19 outbreak, and
Technical Knowledge or Technological Mindset?
The Beating Pulse of Technology in Communications Blog by Jess McMurray and Fiorenza Mella What matters more in technological fields: technical knowledge or a technological mindset? At Xpresso Communications, we position ourselves as integrated PR and Marketing communications experts who work ‘in the
Are you Making a Changeover to External Communications?
Outsourcing your PR & Marketing Communications Imagine the following client call: Client: “Hi there, I was wondering if you could help me, there seems to be a bit of a problem with my order?” Customer Service: “Certainly sir, what’s the problem?” Client: “Well, see,
What Marketing Strategy Are You Going to Cook up Next?
A little food for thought It’s a heavy night in the kitchen, orders are piling up faster than the dishes in the sink. ‘Chef, I need one rice. And I need some stock, some onion, a bit of garlic, a few