28 great tactics for promoting online content
We spend so much time and inspiration on creating our content, and then once we hit publish we forget that we must work to share that content.
How optimized tweets can double content sharing
In this world of extreme information density, creating great content is no guarantee that anybody will see it.
We must focus on content ignition-techniques to get our content seen and shared.
10 ways to draw more attention to your press release
With so many press releases crossing the wires every day, it’s a wonder anyone ever sees the fruits of your hard work.
But there are several ways—10 listed here—to get more eyes on your press release.
The Advanced Guide to Building a Lead Generation Campaign for Your Agency
Only 7% of clients find their next agency after that company has reached out to them. Most clients are selecting their next advertising partner based on referrals and their own research. They are looking for and vetting potential agency partners, using their increasing power as a digitally informed buyer to make smart decisions. http://blog.hubspot.com/agency/lead-generation-campaign-agency?utm_campaign=blog-rss-emails&utm_source=hs_email&utm_medium=email&utm_content=26535212…
Why You Need Two Types of Content Strategist
Content strategists come in two main types: front-end and back-end. If you’re a marketer who treats your organization’s content as a business asset, you need to understand both types of strategist so you can bring in the right kind of help at the right time or develop the appropriate skills in-house.
How Google Is Inventing A “Near Me” Future
In recent months, Google has made significant moves to invent the future of location marketing.
VR still faces significant challenges, MWC attendees told
Virtual reality (VR) still faces significant challenges before it becomes a mainstream entertainment offering, according to a panel of VR technology and content providers at this week’s Mobile World Congress in Barcelona.
Do PR pros over-rely on media relations?
Media relations has long been a PR core commodity.
Recent stats, reports and general consumer behavior however, suggest this might be changing.
9 steps to repurpose blog posts
If you wrote a stellar blog post a year ago on a subject that is currently trending again, you can—and should—revamp the article to attract new eyes. Your current readers may not have any idea that this old article applies to a current topic.
Netflix subscriber numbers could ‘more than double’ by 2020, research firm says
A new report estimates that despite intensifying competition and the possibility of subscriber saturation, Netflix (NASDAQ: NFLX) will have more than 175 million subscribers within four years — more than double its current worldwide subscribership of 75 million. And the vast majority of that growth will still be in the United States.