Producing PR Content with Drones

When #drones support content creation!

It started as a challenge and it finished with endless opportunities…

Our main task was to create content about technologies being deployed in a mountainous, beautiful but often inaccessible country: Norway.

It was evident that the imagery used would be a key success factor of our story.

Following a brainstorming session with our customer’s client, Steinar Foss Andersen – CEO of Kvamnet, the map of our shooting day was conceived. The crew ready to commence the first challenge early the following morning.

We knew that we would need to use a drone, otherwise known as a #UAV (Unmanned Aerial Vehicle), for the first shot: a satellite dish on the roof of the Kvamnet offices

Kvamnet office

Frankly speaking this does not sound very appealing, the best way to give a dramatic touch to this straightforward view was to fly the drone while making captions from the sky and having a side view of the surrounding mountains.

After an eventful, yet highly productive day of flying, we now hold great memories, vibrant inspiration, plenty of content to be created, breathless visuals to enrich that content, advanced technologies to explore and the joy of teamwork at its best.

We thank Simen Frostad, Chairman of Bridge Technologies, for providing us with this unique opportunity. We also thank Steinar Foss Andersen, CEO of Kvamnet for his time and hospitality.

A special thanks also to Morten Normann Almeland for his magnificent photography and to Vigdis Johnsen for managing the shooting and the project as a whole.