Mark Tosczak
XPresso Communications: Technology Marketing & PR experts
We write and publish content for technology vendors to build their international visibility. Specialised in broadcast, media and technology industries. Our integrated marketing communciations strategies won the EU Business Award in 2019.
For too many people, including most in the news media, PR is synonymous with media relations. I think we’d be better off dropping the term public relations/PR entirely and calling our field “strategic communications.” But I’ve been saying that for years. No luck so far.