XPRESSO BLOG

Read the latest Xpresso Communications news and stories:

Fatal-attracction-by-Fiorenza-Mella
Technology that Brings Us Together Also Drives Us Apart
By TheFuture · On October 9, 2017 “I knew, somehow, that I had to stay alive. Somehow. I had to
Content-Should-Be-Protected.
Good Content Should Be Paid For, Protected
 Good Content Should Be Protected By TheFuture · On October 2, 2017 “Though the world has changed, our enemy remains
IBC 2017 – How we experienced the show
IBC 2017 – Fantastic people, great memories, plenty of H2O and possibly too much caffeine. Thanks to all the journalists for meeting
Peter-Englesson-Vintage-Cloud
Vintage Cloud Introduced Facial Recognition for Film Digitizing at IBC2017
How Vintage Cloud simplified the film transfer to the digital world. Peter Englesson, CEO of Vintage Cloud tells us more
Image-Matters-FPGA-image-processing
Image Matters: the promising future of imaging technology
Jean-François Nivart, CEO of Image Matters explains what origami provides for the IP, 4K and 8K technologies and how modularity
Christophe-Kummer-Talking-About-AAM
Christophe Kummer talks about Archive Asset Management
Christophe Kummer, CEO of NOA, explains the principle behind Archive Asset Management (AAM) and why semantic metadata are crucial to
Simen-Frostad-the-future-of-IP-monitoring-is-bright
The future of monitoring IP is bright!
Simon K. Frostad, Chairman of Bridge Technologies, explains the importance of understanding packet behaviorisms in traditional media, and more significantly
IBC2017-50th-aniversary
IBC2017 reports record visitors
IBC2017 has revealed record-breaking attendance figures for its 50th anniversary conference. Over the six-day event from 14th-19th September, 57,699 people
Deep-Learning-AI
Welcome to the world of machine learning and deep-neural networks.
Facebook automatically finds and tags friends in your photos. Google Deepmind’s AlphaGo computer program trounced champions at the ancient game
Sophia-Robot-looks-like-Audrey-Hepburn
The Future with Robots that Are Like Us at IBCShow
We look forward to joining this fascinating session at IBCShow to experience what the future will look like when humanoid, intelligent
Chartres.Live-chaîne-TV- locale-en-IP
Chartres.Live, une chaîne de TV locale en IP de bout en bout
Chartres.Live est une TV locale originale à plus d’un titre. Lancée et exploitée par l’opérateur local de télécommunications CM’IN, elle
Dutch-windmill
We’ll be three of the 55,000 professionals at IBC 2017
Denise, Paul and I  are all set for another IBC Show! We'll be three of the 55,000 professionals who attend IBC
Facebook accelerates video offer with Watch for TV shows
Michelle Clancy  11 August 2017 In what may be a turning point for the online video industry, social media giant
PR Marketing IBC Show
It’s IBC Communications time
It's IBC PR and Marketing time! We started in June in order to meet the IBC Daily deadlines and still working on a few
Millennials Discuss Attracting Young Talent to Satellite
Not that long ago, the space industry was seen as a bit of a dinosaur, a relic from a bygone
Quote of the Day about IP by Simen K. Frostad
  IP is the track on which the broadcast industry will achieve interoperability. by Simen K. Frostad, Chairman of Bridge
What Is The Difference Between Artificial Intelligence And Machine Learning?
  Bernard Marr , Contributor Opinions expressed by Forbes Contributors are their own. Artificial Intelligence (AI) and Machine Learning (ML)
Quote of the day. A wealth of information creates a poverty of attention.
A wealth of information creates a poverty of attention. - Herbert A. Simon  
Why is digital transformation so important and topical?
  Evolve Or Die: Why Digital Transformation Is More Important Than Ever SHARE: Mike Bainbridge — Jun 5 Over the
Quote of the Day: if you can see it in your mind, you will hold it in your hand.
“If you can see it in your mind, you will hold it in your hand.” – Bob Proctor Envisioning on
We’re Celebrating! Five Years Creating Digital Communications Funnels
“If you can see it in your mind, you will hold it in your hand.” – Bob Proctor   Some
Getting ready for our next Trade Show: ANGACOM
Every show is an enriching experience from both a technology and a social point of view. On May 30th we
AI as destiny?
There is quantum intelligence sitting right now on the cloud..Berners-Lee.   Internet founder speaks out on AI fear, the singularity,
Enjoy this time of rebirth and inspiration! Happy Easter!
Happy Easter! Enjoy this time of rebirth and inspiration 🙂 We'd achieve more if we chased our dreams instead of
4 tech trends that are transforming Public Relations
Technology has become integral to public relations. Over 85 percent of PR professionals expect their focus on technology will increase
How digital marketers can reach millennials, baby boomers and more
The 15th century poet John Lydgate famously said:You can please some of the people all of the time, you can
Meet us at the Coming Events
We will be at TVConnect, NAB, ANGACom and IBC. We created Xpresso Communications back in 2012 when PR was still
Research: VR lacks engaging content
  Virtual reality (VR) is a nascent technology that holds huge promise; it is an interactive medium that offers unparalleled
Intelligibility is informing; obscurity is confusing
Let's celebrate the start of the Spring, the time of rebirth and light. Intelligibility is informing; obscurity is confusing. F.
Experiencing the Sunrise and Sunset Times in Communications
Ideas with no voice are merely daydreams. Dan Rockwell   Dan Rockwell stresses the importance of communicating, sharing your ideas
8 Social Media Content Ideas for Marketers
We are sharing these useful tips that can give structure to your social media content flow and at the same
How DNA could store all the world’s data
Modern archiving technology cannot keep up with the growing tsunami of bits. But nature may hold an answer to that
Stop Trying to Sell. Simply Use your Acume and your Feelings.
  Simply use your acume and your feelings. Educate, share and engage!  
How to Create a Content Calendar for Your Blog and Social That Generates More Leads
Creativity needs to be supported by a structured topical calendar when creating and distributing content. A communication strategy needs to
Dick Bruna and the power of simplicity
Dick Bruna: de kracht van eenvoud. An inspiring example of an artist choosing the complex path of simplicity. A genuine storyteller who
Gaining your trust with an authentic voice
Gaining your trust with an authentic voice. Our human touch to technology driven companies.  
ISE 2017: All the connections you need
This is an attracting healine for PR and social individuals like us. Every year we do connect at this international
Writing is an exploration!
"Writing is an exploration. You start from nothing." - E.L. Doctorow That's the way you might feel when you start writing.
Zen And The Art Of Content Maintenance
How do you define high-quality content? Quality is, of course, a relative term. What you may love may be something
Quote of the Day.To affect the quality of the day, that is the highest of arts.
To affect the quality of the day, that is the highest of arts. - Henry David Thoreau
Big data is driving AI across media
Author Adrian Pennington Published 17 Jan 2017 Access from devices to cloud AI APIs is the game changer providing highly
How a Beautiful Scenery Leads to Engagement
Yesterday I went out to capture the beautiful scenery which nature had created after a freezing night. I left home
Find the Right Path to long-term relationships
Find the right path to long-term relationships. This is crucial in our business.  
We’d achieve more if we chased our dreams instead of our competition.
We'd achieve more if we chased our dreams instead of our competition. - Simon Sinek      
6 Disruptive Trends In Technology For 2017
The tech revolution, as commonplace as it may seem nowadays, continues to barrel forward, and 2017 will see some of
Gudny Aspaas Returns with a New Album
Today our blog covers music. A Norwegian friend of ours, Gudny Aspaas, is going to launch her new album. Gudny
Why Social Media Matters
While designated positions such as “Community Manager” or “Social Media Coordinator” do exist and have become important roles in many
Quote of the day by Dan Miller
If we have no identity apart from our jobs, we are truly vulnerable. - Dan Miller  
How to Measure Influencer Marketing Strategy Results
ROI remains the key issue facing organizations   When I meet a new client to develop an influence marketing strategy,
We Wish you a Merry Christmas and a Creative 2017 with a Social Hug!
How to write a captivating bio.
Thanks to cell phones, people have shorter attention spans than goldfish. But they’re also more eager than ever to make connections
Good morning with cappuccino and a huge cup of coffee. Any preference?
Good morning with cappuccino and a huge cup of coffee. Any preference? Have a great day! #coffeelovers #publicrelations
IABM recognizes Ole Peter Clausen with lifetime Honorary IABM Membership
IABM recognizes Ole Peter Clausen with lifetime Honorary IABM Membership. Founder and CEO of Danmon Group and Dan Technologies rewarded
Fatal-attracction-by-Fiorenza-Mella
Seven Ways The Term ‘Public Relations’ Will Evolve By 2020
According to a recent Holmes report, only 27% of agency professionals think the term “public relations” will describe their work
ISE is the Largest AV Systems Integration Show in the World
What a growing show! #ISE2017 will feature over 3,000 sqm of additional show floor exhibition ow.ly/Ogrv306mMWd    
Being passionate about a project or goal makes us feel alive
Do you agree? Are you passionate about your work? Being passionate about a project or goal — no matter how
With brains like Einstein’s, who needs marketers?
https://martechtoday.com/brains-like-einsteins-needs-marketers-2-191183?utm_source=marketo&utm_medium=email&utm_campaign=newsletter&utm_content=mday&int=intMarTech&mkt_tok=eyJpIjoiT1RFelkySmtPR1EzTVRaaCIsInQiOiIwNkt6cXRiNThta0hEVXBORU8yY0RvZGljSkxvRjdMbk9ZNk9ET05rWnY1NW5XN2hTcjBzY0JMMW5qVk44eStjVktGUjM0N3NnRm8xUXBWa2Q2aHBSczF4NVVodlwvRzBBbnhCaXpcL25mME5ZPSJ9 As computer intelligence takes over tactical decision-making, and as marketing trends toward “campaigns of one” targeted at each individual
Tell your story in different ways in this multichannel universe
Tell your story in different ways in this multichannel universe.
Gamut mapping..It is ultimately a creative choice
  Quote of the day. Gamut mapping. It is ultimately a creative choice. Jack Holm    
Quality is not an act, it is a habit.
Quote of the day. Quality is not an act, it is a habit. Aristotle.