With brains like Einstein’s, who needs marketers?

With brains like Einstein’s, who needs marketers? As computer intelligence takes over tactical decision-making, and as marketing trends toward “campaigns of one” targeted at each individual customer, the marketer increasingly assumes the role of goal setter. In other words, in a world of self-driving cars, someone has to tell the car where to go.

Vimond Wins Two Streaming Media Europe Awards

BERGEN, Norway ― 21st November, 2016 Vimond Media Solutions today announced that two of its products have won Streaming Media Europe Readers’ Choice Awards: Vimond Platform in the Online Video Platform category; and Vimond IO, in the Cloud Video Service category.   “We are delighted that Streaming Media readers recognized Vimond Platform and Vimond IO…

Bridge Technologies NOMAD Portable Network Probe

  As the broadcast world moves towards an IP infrastructure, two phenomena are becoming apparent. The first is that network engineers and managers are having to become increasingly mobile: their lives no longer revolve around the operations centre. Rather, they are spending an increasing amount of time on the road, monitoring and optimising the network…