5 Ways Incompetent Leaders Dis-Empower Good People
An egotistical need for control – in those with positional authority – dis-empowers others. In reality, incompetent leaders are afraid of empowered people.
Quote of the Day: Video over IP
Video over IP… was an important evolution for the industry. The AV Industry has been steeped in hardware based, point-to-point video distribution technologies for far too long. Granted, we’ve come a long way from the days of five-wire bnc and the like, but we still have a long way to go..
Mike Brandes, CTS
Broadcasters Ready to Deliver Euro 2016 Action to Online Viewers with VIMOND Highlights
BERGEN, Norway ― 13 June 2016 As European football fans wait in anticipation for the start of Euro 2016, many broadcasters covering the event are gearing up to deliver the most intensive online coverage of the action that the tournament has ever enjoyed. As the most advanced solution for extracting content for online distribution…
3 solutions to social media brand problems
Brand managers can forget what social media is truly about and begin to shout at their potential audience, assuming people will happily participate with their content and ultimately buy their products. When they start marketing their brands online and see no results after a month, they give up and claim that social media doesn’t work.…
7 essential Google Analytics reports every marketer must know
For marketers, there are few skills more important than a deep understanding of Google Analytics and its conversion measurement capabilities.
Huge Data, Huge Challenge, Small Pool of Engineers
The fundamental premise of technology is that it gives us leverage. A tool gives us more power, more effectiveness, more precision, more time. But there are few tools or technologies that do this for us without some effort on our part. Just buying a lathe doesn’t make a man a good woodworker. Buying an…
Technology Quote of the Day
“We are stuck with technology when what we really want is just stuff that works.”
― Douglas Adams, The Salmon of Doubt
Humanize your content, and move beyond marketing.People do business with people, not brands.
Something strange happens to some PR and marketing professionals when they approach social media for a brand. Brand managers can forget what social media is truly about and begin to shout at their potential audience, assuming people will happily participate with their content and ultimately buy their products. When they start marketing their brands…
Quote of the day by Elie Wiesel
Holocaust survivor and Nobel Laureate Elie Wiesel speaks of the importance of the “otherness of the other:” “We are not alone in this world. God alone is alone. Human beings are not. We are here to be together with others, and I insist on the others — which means, in some places, in some groups,…
