Bridge Technologies Establishes Presence in Fast-growing Brazilian Market with Appointment of Avicom

OSLO, Norway August 1st 2016   Bridge Technologies has appointed Avicom Engineering as its representative in Brazil.   Founded in 2012, Avicom serves many of the largest broadcast and media companies in Brazil, including Rede Record, SBT TV, Rede Globo, LBV, ESPN, EPTV, TV Vanguarda, FOX, Multivideo. The company provides various services such as business…

PR essentials for global campaigns

Localize expectations. Reporting must be unified, but it also must reflect challenges specific to each country, such as the number of reporters and outlets and prevalence of a pay-for-play culture. For example, it might be easier to set up in-person briefings or get reporters to attend an event in the U.K. than in the U.S.…