IP: a worthwhile challenge

Everyone is talking about AI – artificial intelligence. It’s nothing new: the concept of creating machines that can mimic human reasoning goes back many years.  To even begin to do that, however, hugely powerful mainframe computers were necessary – and the problem was exacerbated by the demands of Lisp, the favoured language of AI researchers…

Why Social Media Matters

While designated positions such as “Community Manager” or “Social Media Coordinator” do exist and have become important roles in many companies, it can sometimes seem like all of today’s professionals are expected to be social media experts, able to take over management of a company’s social media profile at any time if needed. For those…